There are a few reasons I didn’t hit send and submit that Y Combinator application but I learnt lots from the application procedure.
There’s one question in their application form which I’ve come back to again and again:
“What’s new about what you’re making? What substitutes do people resort to because it doesn’t exist yet (or they don’t know about it)?”
In other words – what are people doing now because they don’t know you exist?
I love it. That question made so many things crystal clear in an instant.
I use it as a compass.
When I need to get a little perspective I repeat the question.
If you have a new idea try it.
You’ll be surprised what you learn.